How to write a dissertation: Chapter 3
- Lay Koon Ng
- May 15, 2021
- 2 min read
Course: ID inhabitation
Week: Week 5
Title: Lecture on dissertation writing
The dissertation is split into 6 chapter
Introduction
Literature review
Research method
Findings
Analysis
Conclusion

Chapter 3 talks about understand a problem > test and define a solution.
There are 2 types of research method :
Secondary research - wroten in chapter 2, studies of other researchers studies.
Primary Research - write in chapter 3, included own studies
Questionnaire
most common to collect demographic & psychographic
online form, respond on their own
Survey
Ask by researcher one to one or by phone
Type of question
Close-end question - objective question
Open-end question
- subjective question
- answer by own answer
To avoid
- too broad, ask a more specific question
- leading question, distrust ppl while answer
- difficult question
The type of data that can be used are Quantitative data & Qualitatives data
Sampling
gather info without speaking to every person
represent a large population
* convenience sampling
* quota sampling
* purpose sampling
* snowball sampling
Interview/ focus group
Expert interview
access expert to interview
can get a different answer from
Type of question ask
open-end question
simple question
ask complicated for experts (avoid yes/no question)
Record data
F2F
flow easily
flexible in asking a question
instant data
language issue
may miss out on key point
save time
take time to respond
may not reply quick
hard to follow up
Photo ethnography
document photo
take time
hard to find participant
Observational note-taking
record human behavior (people interaction)
remain invisible during observation
discover unknown problem & opportunities
Consent
explain clearly about participants role in the process
protect the identity of participants
allow quitting of not comfortable
verbal/ written agreement
Writing
What to write in Chapter 3 about Secondary research, a summary of literature review
website use
keyword/combination use
total of the journal (qty)
year of journal
how to organize the journal
ways to do literature review
What to write in Chapter 3 about Primary research
why choose to do a survey
whos are the target
how are you able to find
categories of question
Closing note
survey/ questionnaire asks to target no need to include in chapter 3, can include a sample of survey/ questionnaire as an appendix
Comments